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AFP MO, St. Louis Regional Chapter: AFP Member Exclusive Webinar - “35 Ways to Maximize Online Fundraising”

January 12, 2016

Allan Pressel PhotoPresented by: Allan Pressel, CEO/founder
PowerSite123 (formerly CharityFinders)

Tuesday, January 12th, 2016
9:00 a.m. – 10:30 a.m. CST

"I spent my life on the speaking circuit and Allan Pressel is the best technology speaker for a nonprofit audience I've ever heard. He doesn't make the newbees want to 'go screaming into the night' and he keeps the pros fascinated." - Carol Weisman, MSW, CSP, President, Board Builders


Your website –and social media – have two strategic objectives – first, to inform the visitor about your organization and its mission.  However, the second, more important objective is to get the visitor to SUPPORT your nonprofit.  Learn how to plan and build a site which not only has a lot for the user to see, but a lot for the user to do as well.  Consider the impact of a site that offers online donations, event tickets, membership dues, e-store purchases, affiliate marketing, even in-kind donations, planned gifts, investment donations, and much more.

Understand leading-edge – but easy-to-implement – ways of driving more online traffic, increasing the quality of those leads, and converting them into donors, event attendees, and other supporters.  We’ll even analyze audience members’ websites in an objective way so you can see how to easily improve your site and social media.  Learn about numerous free websites, grants, and tools to enable you to use your website to help achieve your organization’s goals.

Objectives/Learning Outcomes:  At the conclusion of this session, participants will:

  • Know which fundraising transactions and information to include in your website – and how to easily incorporate them in your site (or build a new site).
  • Understand innovative techniques for maximizing the fundraising results you achieve with your website and social media -- many of these techniques are easy to implement, and free or low cost.
  • Know of e-philanthropy case studies whose lessons they can apply to their own nonprofit and its website.


About the Presenter:  Allan Pressel is founder and CEO of PowerSite123 ( – formerly known as CharityFinders – which helps nonprofits and for-profits create world-class websites, social media, and online marketing to further their mission.  PowerSite123’s unique “Functionality Management System” enables any organization to have its own powerful website quickly, affordably, and with no technical skills required.

Allan was named as one of the world’s leading e-philanthropy experts by the ePhilanthropy Foundation.  He was given the Volunteer Service Award by President George W. Bush.  Allan is the co-author of Internet Management for Nonprofits: Strategies, Tools and Trade Secrets.

Previously, Allan was a co-founder of i-Cube, which had a highly successful IPO in June, 1998, and was later acquired by Razorfish.  i-Cube was profitable every quarter for 7 years.  i-Cube helped large corporations develop an IT/Internet strategy and implement it through software/web development and consulting services -- much like PowerSite123 does for nonprofits and small businesses.

Prior to founding i-Cube, Allan was a technology strategy consultant at Arthur Anderson and First Consulting Group.  Allan holds a M.B.A from UCLA’s Anderson School of Management, and a B.A. from Brandeis University, and attended the London School of Economics and London Business School.  He has co-founded and sits on the boards of several nonprofits.  Allan is also an All-American springboard diver and has visited over 85 countries.


Cost: $10 per registrant
Stay tuned for registration details

Instructions for participating in this live, interactive webinar will be forwarded to you following registration.
This is an exclusive opportunity, limited to only 26 registrants – and you must be an AFP member to participate.